Beth Schapiro, founder of The Schapiro Group, is a nationally recognized expert on public opinion research and public affairs. With 30 years of experience in the field, her work has influenced public policy on a range of issues at the federal, state, and local levels. She writes and teaches on research and strategy and is called on for appearances and commentary by CNN, Fox News, USA Today, the Los Angeles Times, Roll Call, Atlanta Journal-Constitution, Georgia Week In Review, and Southern Political Report. She is a member of the American Association of Public Opinion Research, the American Political Science Association, and the American Association of Political Consultants. Beth holds a B.S. in Education from the University of Maryland and an M.A. and Ph.D. in Political Science from Emory University.

Alex R. Trouteaud, senior strategist, specializes in designing customized research programs to provide clients with high-quality critical data and analysis in easy-to-understand formats. Clients benefit from his state-of-the-industry skills in research design, statistical analysis, and social measurement. Formerly a private consultant and analyst at Baylor University's Center for Community Research and Development, Alex writes often for professional publications, and his work has been recognized by the National Science Foundation, the Southern Sociological Society, and the American Society for Training and Development. He holds a B.S. in Psychology from Eckerd College and an M.A. in Sociology and Ph.D. in Applied Sociology from Baylor.

Rusty Parker, research manager, is trained in applied social research and uses advanced methodologies and analyses to produce effective, useful results. He is a former research associate at Baylor University's Center for Community Research and Development, where he is finishing his doctoral degree. Rusty has published articles in peer-reviewed journals such as the Journal for the Scientific Study of Religion, Public Works Management and Policy, and Sociology of Religion, and some of his work has been honored by the Southern Sociological Society and the Southwestern Sociological Association. He holds a B.A. in Sociology and Economics and an M.A. in Sociology from Baylor University.